AI Creative Studio — Geneva · Worldwide

A month of campaign-quality content. One AI-directed shoot.

LUMEN is the creative studio for boutique hotels, beauty studios and independent restaurants who want the visuals of a big production — without booking one.

LUMEN editorial campaign photograph — a woman in a tailored obsidian coat on a rooftop at dusk

Direction · Production · Visibility

Artificial intelligence, artfully directed.

You don't need another agency that sends a deck and disappears for six weeks.

We direct, produce and deliver a full campaign in the time most studios take to schedule the kickoff call.

See how

Selected work

Concept campaigns built to show direction and range — labeled where speculative, not existing client engagements.

LUMEN concept campaign for Maison Verbier — two hands holding a room key out over an unbroken field of alpine snow
Concept Frame 01

Maison Verbier

Alpine boutique hotel

Sixteen visuals built around one idea — the whole stay handed to you in a single object, not a room inventory. The key visual stands in for arrival itself.

Palette

#7C9CB8
#F4F3EF
#B9BCC0
#6B4A32

Object over portrait — a room key held out into endless snow, the whole hotel in one gesture.

  • 16 visuals
  • Key visual
  • Concept — not a client
Studio Lucie concept — close monochrome beauty portrait
Concept Frame 02

Studio Lucie

Independent skincare studio

Launch content for a single-treatment specialist, plus AI-visibility copy built for "best facial [city]" searches.

Palette

#0A0A0A
#F5F0EA
#8C837A
#C9C1B8

Monochrome and unguarded — close crop, soft directional light on bare skin.

  • 12 visuals
  • GEO copy
  • Concept — not a client
LUMEN concept campaign for Café Noir — a woman in tailored tweed at a marble café table as a train passes in motion blur
Concept Frame 03

Café Noir

Independent all-day café

Nine posts and four Reels concepts built like fashion editorial, not restaurant photography — the espresso is a prop, not the subject.

Palette

#2B2B30
#EDE8DE
#9B4A3A
#B08D57

Quiet luxury on the move — tailored tweed, pearls, an espresso caught between trains.

  • 9 posts
  • 4 Reels concepts
  • Concept — not a client
Atelier Blanc concept — a diamond ring nested in a white peony, product macro
Concept Frame 04

Atelier Blanc

Independent fine-jewelry maison

Product-macro campaign built to make each piece feel found in nature rather than shot on a light box — for a maison with no in-house studio.

Palette

#A9B7C4
#F4F1EA
#C9C1B8
#6B7A87

Macro stillness — cool daylight, silver and petal, one clear stone.

  • 6 visuals
  • Product macro
  • Concept — not a client

What we do

Three disciplines, not a service menu — everything we make is built to work on Instagram, on the site, and in how AI search describes the brand.

01

AI Creative & Content

Campaign and lifestyle imagery, short-form video, social content — directed, not just prompted. One shoot, a month of assets.

02

Creative Strategy

Concepts, campaigns and a content calendar that tie every post to one idea, so the feed reads like a brand, not a stream of posts.

03

AI Visibility

Structured, GEO-ready copy and content so the brand shows up when someone asks Google — or ChatGPT — where to stay, eat or book.

Agency thinking. Shot-list speed.

Most independent premium brands know their visuals don't match what they actually offer. A traditional photoshoot is expensive to book and expensive to repeat every season.

LUMEN directs, produces and delivers a full month of campaign-grade visuals and video in under two weeks — creative-directed by people who understand hospitality, beauty and lifestyle brands, not generated at random.

 
 
Traditional shoot
4–6 weeks to book, shoot, edit
LUMEN
10 business days, start to delivery
Traditional shoot
Photographer, stylist, model, retoucher — booked separately
LUMEN
One studio, one point of contact, one quote

Timelines based on typical Swiss production scheduling, Sep 2026. Pricing shared on request — get in touch for a quote.

How we work

Four stages, ten business days, two rounds of revision built in.

01

Brief

A kickoff call. Your brand, your references, the story this campaign needs to tell.

02

Direct

A creative-direction brief and moodboard. You approve the direction before anything is produced.

03

Produce

The AI-directed shoot: campaign visuals, video concepts, captions and a 30-day content calendar.

04

Deliver

Full set delivered in 10 business days, two rounds of revision included.

Have a project in mind?
Let's create something worth noticing.